The Power of Replication

Sunday lunch – after a long time we went for lunch together to our favorite South Indian place – Banana Leaf. It’s placed in a mall – primarily to serve the malls footfalls. We’re probably one of the rare visitors who go through all the trouble of parking and walking up two flights of stairs, only for the 45-min of tasteful bliss.

I have been asking my father for more than 10 years – this place is always full, and has such a great fan-following, why do they not start a few more locations. And my father would always give the same reply: perhaps because the owners are not confident of being able to replicate the success. We’ll discuss a bit about what replication of success means – is it the infrastructure ? or the food preparation process ? the chef or his team ? the ingradients ? the servers ? quality control ?

Last week’s successful program at Bal Vinay Mandir popped up into my mind – will Dfend be limited only to Indore? Or only to my interest / passion? What would happen when I leave for pursuing my under-grad next year ? If the Program starts working out in Indore, then can we not ‘replicate’ this in other parts of India?

Lots of questions, very few answers today. But, as of today, I’m adding another ‘aspirational’ section on the website – to seek other like-minded people like me (regardless of age, gender, stage, location) – who would like to partner with us to ‘replicate’ Dfend and multiply the impact in the society.